The technology can't exist without the people who make it is exactly why I and many academics have noted for many years that technology is not neutral because it is embedded with our values.
We can critique it on that front on whether it is good or bad. Saying technology is not neutral highlights the people and society in which that technology is built in.
"The technology itself can't be evaluated morally without the context it exists in."
That's what it means to say tech isn't neutral