I think there are some valid points in there, but a service which for many just amounts to "talking search engine" at 10x the energy cost is a hard sell progress wise. What is more damning is the last point, the systemic change.
Yes, we should be aiming for these systemic environmental solutions, but it is just these same companies that aim for corporate capture and undermine policies mostly on a faits accompli basis (let it be on energy, copyright etc).